I’m a UX designer who transforms data and user insights into compelling stories and gets buy-in for every design choice to build products from the ground up.

A young woman with medium-length black hair, wearing a brown ribbed top and earrings, sitting indoors near a window with sunlight. Behind her, there are green plants, a small decorative figurine, and a view of a building outside.

Hi, this is Xinyan

Two overlapping web pages from the Investigative Journalism Foundation website. The open page features a black background with white text, a call to action to donate with red buttons for different amounts, and the phrase "Be the force that strengthens our democracy." The partially covered page shows a white background with black text and features a list of benefits for lobbying transparency.

Subscriber experience design

Content Strategy, Information Architecture, UX Design

A website designed for a Saas acquisition flow to boost engagement and conversion.

Free City, event-finding

User research, UI Design, User Testing

An app that helps you find the latest discounted cultural activities in Toronto.

Nook, location-finding

UI, Design System, Information Architecture, Interaction Design

An app that finds you the best place to work and the best people to work with.

A digital graphic with a black background features red and white text about detecting a company's history of sexual assault through data analysis; a hand holding a smartphone with red and black silhouettes of people connected by red lines, representing data. The image includes logos for The Markup, Pulitzer Center, 19th, and G.

Dating app investigation

Content Strategy, Content Design

Social media posts for an investigative piece on how dating apps have failed to protect their users by withholding important data.